This academic project aimed to create the visual identity for the Circular Festival, a performing arts event held in Vila do Conde, Portugal. The proposal was designed to express the essence, positioning and mportance of the festival on the national cultural scene.
The inspiration for the identity came from the harmony and proportion of the human body, taking as a reference the Vitruvian Man, a symbol of perfection and balance. This approach was complemented by
experimental typography, which reinforces the festival's exclusive and distinctive character.
In addition to developing the visual identity, a comprehensive graphic language was created, applied to various communication supports and medias.